Serie A soccer team AS Roma has become the first football club to launch an official account on the storytelling social media platform Steller.
The social service, created in 2014, seeks to help its users to create and tell a visual story through a combination of text and pictures.
The club has created more than 20 posts to date, with one micro-story showcasing 50 Roma-related tattoos from fans being the most popular so far, generating 337 likes. Within a month of setting the account up in September, the club also had the third-most viewed story on Steller, too.