In advance of the start of its 31st season tomorrow, the Arena Football League (AFL) has announced four new partnerships, nearly all of which relate to enhancing fan engagement via daily fantasy sports and sports betting.
“The partnerships we’re announcing today give fans a whole new range of ways to get in on the action of arena football,” said Ron Jaworski, Chairman of the AFL Executive Committee in a statement. “Today, we’re bringing fans even closer to the game by giving them access to more data, creating more intensity in each individual moment of the game and introducing some cutting-edge gaming options.