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Alliance of American Football Is Betting on Data to Grow New League

AAF cofounder and CEO Charlie Ebersol said data and tech are key to growing his new football league. (Courtesy of the AAF)

In building the Alliance of American Football, cofounder and CEO Charlie Ebersol is clear that “the most important thing is the football.” Having quality play is the engine that will drive his new pro league that kicks off its inaugural season in February on CBS, one week after the NFL’s Super Bowl.

Hall of Fame general manager Bill Polian, who built perennial contenders with the Bills in the early 1990s and the Colts in the 2000s, is the other cofounder and is overseeing football operations.