Swedish organisation Alliance has announced analytical agency Esports Charts as the latest addition to its roster of partners.
As part of the deal, Alliance is to gain analytical data to evaluate the decisions that the organisation makes.
Alliance isn’t the only organisation that has collaborated with Esports Charts in recent times. Fnatic and Team Liquid unveiled partnerships with the agency at the beginning of 2020, joining tournament organiser StarLadder and North American organisation TSM.
Kelly Ong, Chief Strategy Officer at Alliance, commented on the partnership in a release: “It is very important to have valuable insights and accurate data in our fast-evolving industry.