Every year we trick ourselves into thinking we can build brackets that won’t bust in the first weekend. Every year we’re wrong. But good news may be coming to all March Madness bracket geeks — Adobe is offering their enterprise-grade data tool, Adobe Analytics, to the public over the course of the tournament.
They’re calling it ‘Hack the Bracket’ and it purports to give you the analytical tools to best predict who’s going to win each matchup:
We just opened up Adobe Analytics to the public for the first time—EVER—so college hoops fans have the insights they need for a shot at a perfect bracket.