Pinnacle has formed a collaboration with B2B sports data and analytics provider Abios.
In order to “facilitate additional changes to the renowned esports offering of this business,” the Swedish data provider will be able to link Pinnacle.
Marco Blume, Pinnacle Trading Director, gave the partnership a further comment, “Much has changed at Pinnacle since it began over a decade ago when we started trading esports. The industry does its utmost to fit the odds for big titles and events that most bookmakers now have.
“However, there is a significant difference between offering customers true experience in sports betting and simply offering them a chance.