The longest-tenured manager in Major League Soccer walked onto a college campus, a note pad and a pen in his hands. On this day, Sporting Kansas City coach Peter Vermes was a student, attending a lecture on millennials.
The university presentation — at a location he wishes to keep secret — was a case study involving real-life situations, and the professor therefore sought class-wide contribution. Vermes had hoped to remain incognito, as he put it, but, “You know my personality. I had to participate.”
And so for more than an hour, Vermes read, studied and discussed the examples, trying to better ascertain the best method of approach with millennials.