The Bulls have an apparel deal that compares very favorably to some of the top schools in America.
The Tampa Bay Business Journal is often a highly underrated resource for finding out what’s happening in Tampa, and today they published their annual ranking of the value of every apparel deal in college sports they can find.
Included is a searchable database, so you can check how each school is doing. and USF compares very favorably to peer schools. In the American, it stands like this:
AAC Schools:
Cinci: $4.695 million (Under Armour)
UConn: $4.