The USF Sun Dome has a new name.
Effective July 1, the Sun Dome, built in 1980, will be known as the Yuengling Center, USF announced during a news conference held Tuesday.
D.G. Yuengling & Son, Inc., the nation's oldest operating brewing company with headquarters in Pennsylvania, reached a naming rights agreement to become the new name of the Sun Dome for the next 10 years.
The financial terms of the deal were not disclosed.
Today's top news by email
The local news you need to start your day
Recaptcha requires verification.
I'm not a robot
reCAPTCHA
"Upon assuming management of the Sun Dome and the multimedia rights for USF Athletics, we identified the joint priority of selling the naming rights to the arena," Tampa Bay Sports & Entertainment chief executive officer Steve Griggs said in a press release.