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How To Build A Basketball Program at USF

The story of the last 17 years of USF women’s basketball is pretty insane. And because this is USF, of course what might be the best program USF Athletics has right now is an accident of luck, lack of attention, and bad management.

Jose Fernandez wasn’t hired as USF’s basketball coach via a search firm. There was no press conference, no interviews with local media, no social media push to sell season tickets upon his arrival. And that’s because despite having not even been a part of the staff the previous season, his boss Jerry Ann Winters was fired for retaliating against her point guard for participating in a racial discrimination investigation of the program.