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Soccer-Laporta seeks to strengthen Barca's ties with UNICEF

By Tim Hanlon

BARCELONA, June 30 (Reuters) - Former Barcelona president Joan Laporta said he will do his best to put the name of UNICEF or another humanitarian cause back in a prominent position on the team shirt if he returns to the helm in next month's elections.

Laporta negotiated the initial deal with UNICEF almost 10 years ago during his previous spell as president from 2003 to 2010 that saw a logo put on the shirt for the first time in the club's history.

Under the last board, led by Sandro Rosell and then Josep Maria Bartomeu, deals were struck to have first the Qatar Foundation and then Qatar Airways on the front of the shirt and it saw the UNICEF name relegated to the back.