Shree Cement Limited, the new investors for East Bengal FC, have registered a new company named 'Shree Cement Foundation' with the Ministry of Corporate Affairs on Saturday.
As per sources close to Goal, this new company will be the entity that will pick up the bid proposal for a spot in the Indian Super League (ISL) on behalf of East Bengal.
Football Sports Development Limited (FSDL) have already invited bids for the inclusion of an 11th team in the ISL. The soft bid document must be submitted by September 14th and hard copy by September 17th.