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Newcastle striker Gayle won't join West Brom on permanent deal

The striker has been on loan at the Hawthorns, but failure to win promotion to the Premier League means he won't be staying

Dwight Gayle will not be staying at West Brom permanently after technical director, Luke Dowling, confirmed the club are not in a financial position to keep the striker at the Hawthorns.

The 28-year-old has been at West Brom on loan this season from Newcastle United, helping the Baggies secure fourth in the Championship and a spot in the play-offs.

The loan move has proved successful, with Gayle scoring 24 goals in all competitions, as well as assisting eight after forming a dangerous strike partnership with Jay Rodriguez

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However, after West Brom were beaten on penalties by local rivals Aston Villa in the play-off semi-finals, the club will not be able to keep Gayle after missing out on promotion to the Premier League.