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Kia Motors to become official UEFA Europa League partner

The car manufacturer has signed a three-year deal starting from the 2018-19 season and will begin the tournament's first official global trophy tour

Kia Motors have agreed a deal to become an official partner of the UEFA Europa League.

The Korean car manufacturer have signed a three-year deal with European football’s governing body that will begin from the 2018-19 season and run through to the 2021 UEFA Europa League final.

Kia, who are also the official automotive partner of FIFA, have pledged to invite thousands of fans to UEFA Europa League matches.

They will also offer 205 lucky young fans from all across Europe to share in the excitement of the competition by becoming part of the action as an Official Match Ball Carrier.