Since signing Cristiano Ronaldo from Real Madrid in July 2018 for £99.2 million, there has been a clear pursuit of stellar talent to help Juventus become European champions.
That move to sign one of the world's best and most marketable players was a major part of a journey that they hope makes them the best team on the pitch, and the biggest club off it, by 2024.
Their signings in recent times have been bold and shown different aspects of their power. Last summer, they signed Matthijs de Ligt from Ajax—beating the likes of Barcelona to his signature—showing they could entice the best up and coming talent in the world, as well as an established superstar like Ronaldo.