Amid the reaction surrounding how much money the Red Devils are willing to spend on the 19-year-old, it is already being forgotten that he is a player of tremendous potential.
Barely 24 hours left in the summer transfer window, an astronomical fee, a relative unknown on English shores - small wonder Manchester United's proposed signing of Anthony Martial has raised more than a few eyebrows.
Yes the fee is reported to be around the 50 million euro ($56.2M) mark - at least. Yes the Parisian forward has played fewer than 50 top-flight matches in France and has only 10 senior league goals to his credit.