East Bengal took a massive leap towards playing the Indian Super League (ISL) from the 2020-21 season when they announced the arrival of Kolkata-based firm Shree Cement Limited as their new investor.
The Red and Golds’ participation in ISL, which is India’s top tier league, has been a subject of speculation ever since their arch-rivals entered into a merger with ATK and joined the league.
Now that the club has roped in a firm like Shree Cement as their investor, the fans can envision their club playing in the top tier of Indian football.