Beats Electronics LLC will exclusively provide Bayern Munich with headphones and speakers to help players prepare for games.
Beats by Dr. Dre has become an official partner of Bayern Munich, the club announced Thursday, with the company exclusively providing Die Roten with headphones and speakers to help players prepare for matches.
The likes of LeBron James, Serena Williams and Bayern playmaker Mario Gotze are among the world-class athletes already using equipment from Beats Electronics LLC.
"With Beats, we have found an internationally recognized partner who understands the symbiotic relationship between music and sports like no other," Bayern marketing board executive Andreas Jung said in a news release.