With A-League TV ratings in serious decline this season, the competition's boss Greg O'Rourke has stressed those figures aren't a fair reflection of Australian football fans.
According to audience data, just 22,000 watched Melbourne Victory's elimination final against Wellington Phoenix on Foxtel with a further 35,000 tuning in via free-to-air.
In comparison, 77,000 were reported to have watched Tottenham's league game against Bournemouth which was shown on SBS on the same weekend.
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While O'Rourke concedes viewing habits of footballs fans have radically changed in recent years, he questioned just how accurate the A-League's TV ratings are.