Despite having attempted just 22 passes during his collegiate career, University of Alabama quarterback Bryce Young is in high demand among companies hoping to use his name, image and likeness.
According to ESPN's Alex Scarborough, Young has already signed NIL contracts totaling more than $800,000, and he has been offered deals worth more than $1 million that he hasn't yet accepted.
Due to a change in NCAA rules, college athletes are now allowed to use their names, images and likenesses to earn money provided the deals and partnerships fall within certain guidelines.
This article will be updated to provide more information on this story as it becomes available.