A new sponsor has joined the OL Reign family, and it’s one that needs no introduction. Starbucks will be the new presenting sponsor for the club’s Legends Campaign, which recognizes and honors the lasting contributions of female leaders from the community prior to each Reign home match.
“We are proud to have Starbucks as OL Reign’s newest partner, given the deep cultural alignment between our brands,” said OL Reign President and CEO Bill Predmore in a team release. “Starbucks has long history of inspiring its customers to shape positive change in our community and country. They have courageously used their platform to highlight injustice, they have selflessly elevated voices that must be heard, and consistently fought for a more just and equitable society.