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Sounders FC 2 launches first phase of new team branding campaign

SEATTLE, WASH. – Seattle Sounders FC 2 yesterday announced that it has launched the first phase of its new team branding initiative. The campaign, “A Title for Tacoma,” allows fans to submit ideas for a new team name for the USL club that plays its home games at Cheney Stadium in the South Sound. Submissions are being accepted through September 30 via the club’s official website: S2Tacoma.com/TitleForTacoma/.

The campaign aims to engage the South Sound soccer community and offer them a voice in the initial rebrand conversations of their newest professional sports franchise. The public may submit their ideas for the new team name and provide their inspirations behind the ideas.