Seattle Seahawks running back Marshawn Lynch’s love of Skittles is well established at this point.
On Tuesday, Lynch took the next step in his relationship with the candy brand, selling them on shopping channel Evine Live. The 29-year-old running back appeared with Evine’s Allison Waggoner in what looks like an actual segment from the show, hocking a 36-pack case of Skittles for the low, low price of $14.86.
Despite his well documented aversion to the media, Lynch appears to be a natural on camera, delivering semi-appropriate one-liners like this one from early in the segment:
“You’re not just dating Skittles,” Waggoner told Lynch.