PHILADELPHIA, PA - JULY 3: Umpires review a call with the assistance of an MLB.TV technician in the fourth inning during a game between the Philadelphia Phillies and Kansas City Royals at Citizens Bank Park on July 3, 2016 in Philadelphia, Pennsylvania. The Phillies won 7-2. (Photo by Hunter Martin/Getty Images) *** Local Caption ***
Earlier today, news broke of a potential partnership between MLB and Barstool Sports:
While the article mentions other streaming services (NBC’s Peacock & YouTube) as vying for MLB’s attention, the public’s focus was squarely on Barstool Sports. The article discusses several reasons for the league’s interest in Barstool Sports, chief among them offering an in-game gambling experience and access to a growing younger fanbase.