New York (April 19, 2018) - Continuing their efforts to raise widespread awareness and inspire action around the harmful impact of marine plastic pollution, Major League Soccer, adidas and Parley for the Oceans have created a unique immersive augmented reality experience using Snapchat's Lens Studio.
This custom lens, available to Snapchat users across the country and at those MLS stadiums hosting games this Earth Day weekend, will bring to life the majestic beauty of the ocean with a massive 3D whale jumping out of the background making a “big splash” with those watching.
Starting at 7 p.