SAN FRANCISCO – University of San Francisco athletics department has partnered with Lyft to make the San Francisco-based on-demand transportation company the Official Ride-Share Partner of the Dons.
The partnership was secured by Van Wagner Sports & Entertainment (VWSE), USF's marketing and sponsorship program management firm.
With this partnership, Lyft aims to provide safe and accessible transportation options for USF athletic events, and it includes a prominent marketing presence on social media, as well as on-campus broadcasts and in-venue promotion of convenient rides to and from campus. Designated pick-up and drop-off locations on game days will be outside War Memorial at Sobrato Center for Don's men's and women's basketball games.