Kyle Shanahan and his offensive scheme emerged in 2016 when the Falcons tied for 8th most points in NFL history, a place the 2016 Falcons offense shares with Greatest Show on Turf St. Louis Rams. In that 2016 season, eventually culminating in a Super Bowl letdown, the Falcons averaged 33.8 points per game, finished 13-3, and vaulted Shanahan into the national conversation as the most coveted future head coach heading into 2017.
The 49ers eventually won out, signing him to a six-year head coaching deal (that was recently extended for six more years), and the rest is history.