Tony Gwynn's family has filed a wrongful death suit against the tobacco industry. Tony Gwynn Jr., Alicia Gwynn and Anisha Gwyn are named as plaintiffs in the case. They suggest that at the time that Tony Gwynn started dipping in the late 70's, while a collegiate baseball player, that the tobacco industry was purposely marketing their product to African-American men.
“Now that the family understands how he was targeted, they understand that the industry knew they had this highly carcinogenic product and they were marketing it to people like Tony,” said David S. Casey, the lead lawyer for the plaintiffs.