This is a post I first thought of writing several years ago, when the Spurs were still in their heyday. I wondered what it would be like to write for a team that did not have a chance to win it all. With those teams, the players of the team knows they won’t win it all, the coaches know, the announcers know, the fans know — and people like me who write about the team know it too.
For twenty years, the Spurs always started the season knowing they might just win it all — and the players, the coaches, announcers, and writers knew it too.