An article on Real GM outlined how Nike has begun scheduling the jerseys teams wear. Once upon a time, teams typically wore white at home and a colorful jersey on the road. But with all the additional jersey offerings these days, Nike is seems to be working to get exposure for the alternates.
Celtics travel and equipment coordinator John Connor talked about how specific the league, in its relationship with Nike, has become.
The league gives us a master schedule. We put it on the wall and we just give out what’s on the wall.