Mattress Firm Will Also Serve as the Team’s Official Bench Sponsor for the 2021-22 NBA Season
The Sacramento Kings announced today that they have renewed Mattress Firm, Inc. (“Mattress Firm”), the nation’s largest mattress specialty retailer, as its Official Sleep Partner.
“The Sacramento Kings are thrilled to renew our partnership with Mattress Firm,” said Sacramento Kings President of Business Operation John Rinehart. “Mattress Firm and the Kings share a common value of prioritizing health and wellness, and this partnership is a reminder of that.”
Through this renewed multi-year partnership, Mattress Firm will be the team’s official bench sponsor and their logo will be prominently featured on the back of all players chairs on the bench.