The issue of name, image, and likeness has been present in college athletics for years now. On Wednesday, Rutgers made a huge announcement in the fight just hours before the NCAA Council is set to meet.
Rutgers has announced its partnership with Opendorse Ready to launch R Edge. This platform will assist the Scarlet Knights moving forward as they will likely be able to profit from their NIL. From the press release:
“R Edge is a comprehensive program based on the pillars of education, assessment and performance. Student-athletes will be provided with individualized analysis of their social media platforms with in-depth personalized insights and valuation.