It is now official. The Big Ten announced a record-breaking media rights deal on Thursday with NBC, Fox, and CBS.
The new agreement will begin on July 1, 2023 and run through the 2029-2030 season. It will now be the largest in college athletics history totaling upwards of $7.5 million over seven years.
USC and UCLA are prepared to join the Big Ten in 2023 giving the conference 16 members. Each program is expected to earn $75 million annually, which is up from $54.3 million from the most recent fiscal year (2019-2020).
“We are very grateful to our world-class media partners for recognizing the strength of the Big Ten Conference brand and providing the incredible resources we need for our student-athletes to compete at the very highest levels, and to achieve their academic and athletics goals,” Big Ten commissioner Kevin Warren said.