1. The NBA has gotten good ratings news through the first two rounds of the 2018 playoffs.
TNT had its most-viewed second-round coverage since 2013, averaging 4.9 million viewers, up six percent over last year. The network's studio show, "Inside the NBA," is averaging 2 million viewers, also up six percent. Overall, the playoffs are up on all networks.
NBA viewership train keeps rolling. Through conference semifinals, league is up 2% across all national TV partners. Conference semifinals viewership (ABC+TNT+ESPN) was best for that round since 2013. NBA playoff games have now been top primetime telecast on TV on 21 of 26 nights
— Austin Karp (@AustinKarp) May 11, 2018
What makes the ratings news interesting is that just last week, commissioner Adam Silver talked about how the NBA has no issue with fans posting highlight videos on social media platforms -- something MLB and the NFL refuse to embrace.