Taylor Swift's influence can do wonders for a small business ... Fazit Beauty happily learned this is true after the singer wore their brand at an NFL game.
Co-founder Aliett Buttelman tells TMZ ... she was always determined to get the glitter freckles in front of the pop star following Fazit Beauty's launch back in May. Per Aliett, she felt the trend fit Taylor's vibe on the 'Eras' tour ... which sees the chart-topper in a number of glittery outfits.
In an effort to get the glitter freckles into Taylor's makeup bag, Aliett confessed to sending a PR package to the agency that represents the pop star's makeup artist.