Taylor Swift is in Wisconsin to watch Travis Kelce, take on the Packers -- the first time in a while that she's been to one of his games ... and she may serve as a good luck charm.
The pop star touched down in Green Bay Sunday ahead of Sunday's big NFL matchup -- and it looks like she's dressed for the snowy weather out there ... rolling into Lambeau Field with a bright red trench coat and looking all bundled up alongside Brittany Mahomes.