FLOATING TERROR
A huge blimp sent up by a major soccer team for a promo blitz turned into a real PR nightmare when it came crashing down in a residential area in São Paulo, Brazil ... injuring the pilot.
The airship was cruising from Carapicuíba when it crashed in the suburb of Osasco about 4 miles away around noon Wednesday ... video from bystanders showing the blimp getting shredded after snagging on rooftops.
Locals were sprinting for safety from the plummeting blimp ... making for quite a chaotic scene.