Lamar Jackson isn't just the hottest player in the NFL, he's the hottest name in sports collectibles ... with LJ memorabilia exploding in price over the past 12 months.
In fact, a Lamar Jackson game-worn rookie jersey from 2018 is about to hit the auction block ... and experts think it could sell for roughly 10 TIMES of its initial value!!!
We spoke with Ken Goldin from Goldin Auctions (one of the biggest names in the business) who tells us he bought Lamar's 2018 Game 7 jersey for $3,000 last year .