The most valuable piece of evergreen advice for social media editors/managers: Always remember to sign out of the company account. Always.
Houston Chronicle senior web producer Brian Reynolds did not remember to do this. And after Eleven Warriors’ Tim Shoemaker reported on Urban Meyer’s new name for his field goal return play — “Bama” — it seemed like the entire Houston Chronicle had an axe to grind.
— Eleven Warriors (@11W) November 5, 2015
Reynolds tweeted an apology from his personal account. The Houston Chronicle also apologized, which may or may not have been from him.