Alex Rodriguez was rollin' around L.A. in style on Thursday -- hitting up Bev Hills in a custom Jeep made by the "Pimp My Ride" crew ... and he gave us an inside look right on the street!!!
A-Rod's 2018 Jeep Wrangler was customized by West Coast Customs as part of a Celebrity Customs challenge (yeah, XZIBIT was there) -- and it's SIIIICK.
It even features a functional cigar humidor right on the center console.
There's more ... it also features a custom grille, giant 26" Forgiato wheels, LED lighting, an iPad Pro embedded on the dash, supped-up wheels and tires and a nightclub-quality sound system.