"Our promise is to unite the world's city with the world's game," LAFC President Tom Penn said.
LAFC managing partner Henry Nguyen said the colors and crest are a major part of the club's aspiration to create an internationally known brand. While black has been part of LAFC's identity from the start, the club's shade of dark gold appears to be unique in the league, and LAFC also plans to incorporate red as an accent to its schemes and uniforms.
"The wing is such a special symbol of what this city is, in terms of meaning, flight, dynamism," Nguyen said.