It was perhaps not a big deal for Dan Reynolds, the Imagine Dragons frontman, to sell out a stadium in Utah County last summer for a concert. But Reynolds, a devout member of the Mormon church, knew what an accomplishment it was to get 17,000 people there for a show whose purpose was to generate awareness and support for LGBTQ youths.
Reynolds also knows that, successful as 2017’s LoveLoud Festival was, it couldn’t be a one-time event if he wants to make a legitimate difference.
“It did a really good job of starting a conversation and getting the ball rolling,” Reynolds told The Salt Lake Tribune, “but we have a long ways to go and a lot of work to be done.