The topic of the week for NCAA Athletes - The NIL.
Name, Image and Likeness.
An opportunity that has been years in the making. Court Cases in the making.
Just over 10 years ago, College Programs could sell jerseys with their players last names, could sell bobble heads that looked like the player, could basically sell their name to make a profit, including our beloved NCAA Sports Games.
That ended.
Colleges give scholarships, they give an education, they give an opportunity.
Top tier players give exposure, prime time television and massive contracts from sponsors to these same schools.