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SIMON JORDAN: Why can't sport just be about sport? The self-righteous and virtue-signalling Premier League is all about activism, causes, agendas… oh, and a side order of football. Please, just stop!

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We are seemingly in a ‘Just Stop’ world. Well, here’s a ‘Just Stop’ campaign I’d be right behind…Just Stop using sport to advance every bloody cause going.

Why can’t sport just be about sport? Why does football in particular feel the need to be seen as the antidote for all society’s ills?

I’d suggest the majority of people, if not nigh on all who go to watch live sport, simply go to watch the sport.

But the menu seems to endlessly consist of activism, causes, agenda, oh, and a side order of football. The game has allowed itself to become a vehicle to impart all manner of messages from climate to race, from the structure of society to the monarchy.