Here is the problem. It is called Package A. And it is worth £900million.
That was the price, ball park, paid by BT Sport in the last domestic rights negotiations for 32 Premier League games each season, kicking off at 12.30pm on a Saturday.
It was a hard-fought bidding war with Sky and the contract runs until the end of the 2021-22 campaign. And, no, Covid-19 and a truncated season were not envisaged when pen went to paper. But that doesn’t make the contract invalid.
Liverpool boss Jurgen Klopp needs to understand the predicament that broadcaster are in
All clubs agreed to the sale —even those, like Liverpool, who may have suspected they would have Wednesday night commitments in Europe.