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FIFA 18's Alex Hunter used to reveal Chelsea's home kit for 2017-18 season

The reigning Premier League champions unveiled their home kit for the upcoming campaign with a helping hand from a video game star

The first player you'll see in Chelsea's new home kit won't be Eden Hazard or Cesc Fabregas.

The Blues, with a helping hand from EA Sports and FIFA 18, have signed up Alex Hunter to debut their new strip for the 2017-18 season.

The fictional footballer, who is the star of The Journey in EA Sports' flagship video game franchise, was chosen to model the Premier League side's home look for the upcoming campaign.