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EFL to sell overseas broadcast rights to cash in on the popularity of English football with Championship, League One and Two matches already attracting 500 million viewers in 150 countries worldwide

The EFL is putting its overseas broadcast rights up for sale as it seeks to cash in on the popularity of English football and maximise income for its 72 clubs.

The league is currently guaranteed at least £23 million per year from international broadcasters, but despite a challenging market it will be hoping for an increase on that figure in the next rights sale.

While the Premier League is the crown jewels of global football, the Championship, League One and Two also have enduring appeal.

Norwich City (pictured) won promotion to the Premier League after winning the Championship

Under the existing arrangements, in which matches are sold through an agency, Pitch International, 500 million people watch EFL action each year in 150 countries.