BT are in exclusive talks with Discovery Inc. about a joint 50/50 offering as a major rival to Sky Sports in the UK sports broadcasting market.
BT Group, who have also been in talks with streaming company DAZN, have announced the negotiations with Discovery - who own Eurosport - to create a 'new sport and entertainment offering' in the UK.
The venture would see events such as the Olympics, Premier League football, Champions League football, Grand Slam tennis, cycling Grand Tours and Premiership Rugby all on one entity.
BT Sport customers would get access to Discovery Sport's sport and entertainment content, and vice-versa, including the discovery+ app.