Playing for a small market team in 2017 isn't nearly as detrimental to a players' potential endorsement opportunities as it used to be. One need look no further than players such as Damian Lillard and CJ McCollum, who, despite entering the NBA as relative unknowns and playing their entire careers in Portland, have done quite well in terms of supplementing their respective incomes through product endorsements.
The same can be said for another Trail Blazers guard, Shabazz Napier. After struggling to find a role with three different teams in his first three seasons since being selected with the 24th overall pick of the 2014 NBA Draft, the 6-1 guard out of UCONN has become a reliable contributor off the bench for the Trail Blazers this season by averaging 7.