The Los Angeles Clippers are experimenting with a live streaming service to accompany games that could become the future of NBA broadcasts. Law Murray of The Athletic conducted an interview [subscription required] with Clippers owner Steve Ballmer on ClipperVision, the latest attempt to bring fan viewers and NBA action into the same space outside the traditional arena.
ClipperVision involves former NBA players—in this case Baron Davis, Jamal Crawford, and Paul Pierce—commenting on in-game action as it unfolds. It’s not terribly different than attempts made with the NFL or garden-variety bloggers who live stream commentary, but its scale, consistency, and quality are meant to redefine the sphere.